PROJECT:
AUTOMOTIVE UX
ROLE:
UX DESIGNER
DATE:
SEP. 2025 - DEC. 2025
LOCATION:
ANN ARBOR
Stellantis Client Project
overview.
For a 3-month Automotive UX course, Stellantis challenged us to design a 2030 in-vehicle infotainment system for one of their brands. The project required building a multi-modal IVI experience—supporting touch + voice, AI-driven personalization, and a full brand-aligned design system.
My partner and I designed an AI-enhanced IVI for the Jeep Grand Wagoneer, centered on reducing family stress, improving safety, and simplifying in-car coordination.
problem.
Families experience high stress, distraction, and lack of coordination during drives.
solution.
A family-first IVI system designed to reduce cognitive load and keep everyone coordinated through:
Family Harmony Hub - Centralizes Find My Family, Memory Moments, Adaptive Environment, and Media Hub into one mode designed to lower stress and streamline family coordination.
AI Assistance - Voice-activated and proactive—anticipates needs, surfaces shortcuts, and reduces manual interaction.
Simplified UI - Widget-based layout, large touch targets, and low-distraction visual design tailored for busy family scenarios.
process.
1. Competitive Analysis
Reviewed Jeep Grand Wagoneer, Hyundai Kona, and Volvo EX30.
Evaluated layouts, navigation + climate flows, personalization, and control patterns.
2. Style Guide + System
Built Jeep-aligned system using Inter type, purple accents, and dark surfaces.
Developed unified icons, widget components, and spacing rules.
3. Prototyping
Created hi-fi flows for Harmony Hub, media/climate widgets, and navigation.
Added 1–3 companion mobile screens for remote continuity.
prototype.
Find My Family
Find My Family extends the idea of Apple’s “Find My,” but embeds it directly into the vehicle so parents never need to reach for their phones. The system displays each family member’s live location and ETA, and tapping a profile allows the driver to call, message, or route to them instantly.
Carpool Route, built within Find My Family, automatically generates the fastest multi-stop pickup route when multiple family members are selected—streamlining busy routines and minimizing backtracking.
takeaways.
Designing within strict IVI constraints taught me to simplify quickly and prioritize clarity on a fixed 1366×1024 canvas.
Touch targets and spacing matter more in cars, shaping how gestures, layouts, and interactions are built for quick, safe use.
Safety drives every design decision, from reducing cognitive load to balancing touch and voice interactions.
Technical feasibility shaped the work, especially around maps, routing, and multi-modal behaviors.
What's next? I’m continuing to evolve this prototype with more interactivity—learning tools like Rive and ProtoPie to bring system logic and motion to life.
